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07 February, 2010

Intel has the saddest robot~ Superbowl Commercials Pt. 4

In the Intel Inside commercial, a man is sitting down to lunch with a few other workers talking about a new product. The man is boasting about how the new product is the best ever. "The greatest thing that we have ever made!" The best! He is adamant! Everyone else looks rather embarrased, a bit ashamed, and away from the speaking man. It is because a robot is behind him the whole time. A robotic Intel worker! Who's artificial intelligence was clearly an invention of Intel at some point in the past. The robot looks sadly down, drops his tray, and wheels away. Egg on THAT guy's face.

There is nothing that gets to me like a sad, ostracized robot. Even if the Intel people have an a capella version of their jingle where twenty of the Intel "workers" are staring right into my eyes (too aware, Intel) it's still a well done commercial. Sad robots! Oh, Intel.



Correction: I initially thought this was HP. I was distracted by the a capella.

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